In today's fast-paced real estate market, virtual staging has become a popular tool to showcase empty properties or homes with outdated furniture. Virtual staging software enables designers to create realistic 3D photos of interiors, complete with furniture and décor elements. However, not all virtual staging is created equal. There are high-end virtual staging services and basic or traditional virtual staging services, and it's essential to understand the differences before making a final decision.
One key difference between luxury and traditional virtual staging is the quality of the furniture and décor used in each. Luxury virtual staging tends to use higher-end, more expensive furniture and décor pieces that are digitally modeled in 3D and look more realistic and detailed. This allows for a more upscale look that can attract high-end buyers for luxury homes. On the other hand, traditional virtual staging typically uses more affordable furniture and décor pieces that are photographed and then digitally inserted into the images of the property. While traditional virtual staging can still be effective at showcasing a property and attracting potential buyers, the resulting designs may not be as visually appealing or aspirational as those created through luxury virtual staging.
Quality of Images:
High-end virtual staging companies invest in high-quality virtual staging software, ensuring the furnishings and décor elements look realistic while enhancing the property's features. They often include designer furniture and accessories, making the space more attractive to potential buyers. Basic virtual staging services often use low-resolution images, resulting in pixelated or fake furnishings that don't look realistic. This could have a negative impact on the buyer's perspective, and the property could stay on the market longer than anticipated.
High-end virtual staging services offer customized design services, meaning they create bespoke designs for each property. The designer works with the photos of the property and knows what type of furniture, décor, and colors to use when staging the house. Basic virtual staging companies, on the other hand, use their image libraries to create designs for different properties. This approach does not guarantee a cohesive style or showcase the property's unique features.
Luxury or high-end virtual staging does not only mean that the furnishings and décor are expensive --it also means that the level of customer service you’ll receive from a company like Luxury Staging Pro is going to be more involved and committed to making sure you love your staged photos.
High-end virtual staging services enable realtors and builders to make changes to the designs before finalizing them. The designers send digital proofs before rendering the final images, allowing the client to make any necessary adjustments. Basic virtual staging services do not offer this level of customization. Clients generally get templates from the company's image libraries and cannot make changes to the design.
High-end virtual staging companies employ advanced technology to create realistic images. They may use 3D rendering software and augmented reality tools to create interactive tours of the properties. Basic virtual staging companies, on the other hand, use simpler tools to create static images of furnished rooms. In both cases, you'll end up with virtually staged images but with high-end virtual staging the experience from start-to-finish will be a much better experience.
Given the level of customization, technology, and quality of images involved, you’d think that high-end virtual staging services cost a lot more than basic virtual staging services. Basic virtual staging costs range between $15-$25 per photo while high-end staging costs are only a bit more - $35 per photo with Luxury Staging Pro. However, the minimal increase in investment is worthwhile, given potential buyers' eagerness to visit properties that look stunning and realistically furnished. At the very least, properties that are high-end virtually staged have an edge over properties with basic staging or no staging.
In conclusion, high-end virtual staging services offer better quality images, customized designs, flexibility, advanced technology, and are worth the investment. They help properties stand out in today's competitive market and bring a higher return on investment. Realtors and builders should consider investing in high-end virtual staging services to make their properties more appealing to potential buyers. Basic virtual staging can still be useful; however, it may not showcase the property's unique features and standout. So, one should always choose the right option based on their requirements and goals.